An effective display ads strategy can help you grow your business, maintain your online presence and engage with the audience
An online display or online banner advertisement, is a form of online paid advertising that is typically a designed image or graphic. Viewers can then click on the banner and be directed to a corresponding landing page.
Google display ads are a form of display ads which function differently than text ads because they aren’t found in search results. They can be spotted on websites and can feature interactive displays or some type of animation to engage the user.
Targeted display advertising can be a main component in a marketer’s paid advertising campaigns. Developing click-worthy campaigns help directs a viewer to a landing page with relevant content about the brand or company.
These ads not only can increase brand awareness, but they can engage or re-engage visitors to your marketing to help filter the visitor into your funnel to become a lead.
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One of the first benefits of display ads is that, because they are graphic content, they can be designed and styled.
Display Ads Support Brand Awareness
The visual component of display ads also benefits your business by facilitating brand awareness.
Advertise locally or globally
Geographically target your ads to customers in certain countries, regions or cities – you can also set a set a certain distance from your business or shop.
Effectively Target with Display Ads
When online advertising, it is important to target the people most relevant to your business and maximize your spend.
Types of Display Advertising Services Offered:
Google Display Ads Google display ads are advertisements that are displayed on other websites. These ads are carefully set up and designed with the Google AdWords to suit your requirements. Grofox offers complete AdWords Management Services to match your brand’s needs.